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Publication: PETA
Date: November 21, 2006
Title: Sisters Meg and Dia unite against fur in new peta2 ad
Author: Angela Modzelewski
Original URL: http://www.peta.org/MC/NewsItem.asp?id=9240
Norfolk, Va. — Rising-star sister act Meg and Dia couldn’t be more pleased with the accolades they’ve received for their debut album, Something Real, but if there’s one real thing that strikes a sour note with the captivatingly harmonic duo, it’s real fur. That’s why Meg (guitar and vocals) and Dia (vocals) Frampton jumped at the opportunity to shoot a brand-new anti-fur ad for peta2—the world’s largest youth animal rights organization.
In the ad, the two sisters appear in peta2 T-shirts and Dia holds a rabbit in her lap next to the tagline "Be a Bunny’s Honey—Don’t Wear Fur." Visitors to peta2.com can view video footage from the shoot, complete with Meg and Dia’s thoughts about why animals deserve respect. The ad is being released to coincide with "Fur-Free Friday" on November 24, a day of action against the fur trade marked by scores of protests and other events across the country.
"I don’t think there is a big difference between cats and dogs or minks or cheetahs. … They are all animals," says Dia, who encourages everyone to sign peta2’s online Fur-Free Pledge. Adds big sister Meg, "Be more aware of what you’re eating and what you’re wearing."
Unfortunately, Dia wasn’t far off with her comparison between dogs and cats and animals killed for fur. China—where not a single law exists to protect animals on fur farms—has become the world’s leading exporter of fur. An undercover investigation found that millions of dogs and cats in China are bludgeoned, hanged, strangled with wire nooses, and bled to death for their fur, which is often deliberately mislabeled as fur from other species.
Meg and Dia join an ever-growing list of musicians—including Tegan and Sara, hellogoodbye, and Tilly and the Wall—who have teamed up with peta2 to inspire kids to challenge outdated, cruel attitudes about animals. Also featured on peta2.com are celebrity interviews, message boards, merchandise, downloadable voice-mail recordings, and chances to win great prizes like free concert tickets, iPods, and more.
For more information and to view the ad and watch exclusive B-roll footage from the photo shoot, please visit peta2.com, or click here www.peta2.com. |
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